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UX + Design

Sharpen your UX skills - Multi-channel strategies, design tools, UX data, emerging technologies, measurement, and more

Are you tasked with leading people-centered experiences to your customers? There’s a number of offerings on the Digital Summit program to help you sharpen your skills.

“The speakers all possessed very deep knowledge in their field. Very impressed with this conference. Outstanding value. Loved the DJ also!”

– 2016 Digital Summit attendee

Session Filters

Day 1 Wednesday, August 23

  • August 23
  • 4:00 pm - 4:30 pm
  • Stage 3
  • Define what identity resolution is and why it matters so much
  • Utilize people-based marketing to recognize consumers across channels
  • Enable more effective targeting, measurement, and personalization use cases

Day 2 Thursday, August 24

  • August 24
  • 9:15 am - 9:45 am
  • Stage 2
  • Develop genuinely useful personas
  • Incorporate user roles more strategically into your integrated marketing plans
  • Create Customer Journey Maps that are actually usable
  • Introduce Experience Maps into your digital strategy
  • Develop better, more advanced A/B Testing methodologies
  • August 24
  • 2:20 pm - 2:50 pm
  • Stage 3
  • Better understand what it takes to create a great end to end experience with connected products
  • Effectively strategize for every touchpoint with the customer and make sure they all tell the same story
  • Connect emotionally with your users by telling stories with data
  • Embrace design constraints and use them to your advantage

Join us at DS Philadelphia 2017

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